Studio VRV is born from our roots in Patiala- the heritage city of Punjab, India shaped by royal artistry, rich textiles, and an effortless sense of elegance. Growing up there taught us that true luxury isn’t loud true luxury is calm, human, and quietly confident.

Based in the USA and India, we carry Patiala’s heritage into a modern, global world

Our philosophy follows the rhythm of nature: seasons shift, trees rest and bloom, and renewal follows every pause. Comfort plays the same role in life —a gentle space that restores us.

At Studio VRV, we craft essentials that feel light, breathable, and effortless, allowing your body and mind to unwind — day or night.

We work with India’s finest cotton, honoring a 7,000-year tradition of handwoven craft. Natural, biodegradable, and kind to the skin, it’s a fabric our ancestors trusted — now reimagined for modern living.

In Patiala, cotton was more than material. It was a way of life — soft dupattas, airy phulkaris, the warmth of home.
That legacy lives on in every Studio VRV piece through.Our processes remain low-impact and eco-friendly, keeping our footprint as soft as the clothes we make.

Studio VRV is available exclusively through this website — a space where heritage, nature, and design come together.

My hope is that when you wear Studio VRV, you feel refreshed, elevated, radiant, and deeply connected to your own rhythm.

Welcome to Studio VRV.